Trendy Trading
Art direction - Jacob Vanags
UI Design - Renee Volchko
Motion Design - Renee Volchko
Website Development - Quo Agency, Inc.
Trendy Trading helps people learn about day trading and supplies members with proven scripts to help navigate complex trading platforms.
I worked directly with the company and those knowledgeable about the space to learn how the scripts could be shown in a minimalistic style.
We launched trendytrading.co in 2020 and set up proper systems for the new members joining.
Look & Feel
New Explainer Animations
We needed to convey complex day trading practices and information in just several seconds of video. Previously it took 1hr+ whiteboard sessions.
The site needed to convey a calm and approachable feeling.
To achieve this, we created characters to help humanize the UI and chose colors that were bright and unintimidating.